The European Union has taken a crucial step in the area of regulation of Artificial Intelligence (IA) with the approval of a new law aimed at protecting citizens' fundamental rights and promoting technological innovation. The European Parliament The U.S. endorsed this groundbreaking regulation on March 13, 2024, with a vote reflecting broad support for the measure. This law, expected to come into force in mid-2026, establishes a comprehensive regulatory framework for the development and use of AI in the region.

Objectives and scope of the artificial intelligence law

On Wednesday, March 13, 2024, the European Parliament overwhelmingly approved the new European Union artificial intelligence law. Supported by 523 votes in favor, 46 against, and 49 abstentions, this legislation marks a milestone in the regulation of AI worldwide. The main objective of this law is to protect the rights and data of citizens while driving innovation and positioning the European Union as a leader in the development and ethical use of technology.

This law establishes clear provisions on the use of artificial intelligence, prohibiting certain applications that may threaten the citizens' rights. In addition, it classifies AI systems according to their risk level and establishes specific obligations for those considered high risk. transparency and surrender Accounting is a fundamental pillar of this regulation, which requires companies to comply with certain ethical and legal standards in the development and application of AI.

Main provisions and prohibitions

The new European Union artificial intelligence law establishes a series of provisions and prohibitions aimed at protecting the fundamental rights of citizens and promoting a ethical and responsible use of technologyAmong the main prohibitions are:

• Facial Recognition: The use of facial recognition in educational settings and workplaces, as well as remote real-time biometric identification in public places by law enforcement agencies, is prohibited, except in exceptional cases with prior authorization.
• Classification according to risk level: AI systems are classified according to their risk level, and specific obligations are established for high-risk systems, such as the assessment and mitigation of potential hazards.
• Transparency and accountability: Companies are required to mark AI-generated content as such and comply with copyright laws. They must also report security incidents and the energy consumption of AI systems.

Regarding sanctions for non-compliance, the regulations establish fines that can amount to up to €35 million or 7% of the total annual global turnover of the previous financial year. These sanctions will be applied in cases of violation of the provisions of the law, including the misuse of AI and a lack of transparency in its development and application.

Impact on businesses and users

The approval of the Artificial Intelligence Act by the European Parliament has significant implications for both companies providing and users of AI technologies in the European Union. This new regulation establishes a clear framework for the development, implementation, and use of AI systems. Artificial Intelligence, with the aim of ensuring the protection of citizens' rights.

For companies providing AI technologies, the new law entails a series of additional obligations and responsibilities. They must comply with stricter standards in the design and development of their products, ensuring transparency, security, and non-discrimination. In addition, companies are required to implement risk assessment and mitigation measures in AI systems considered high risk.

On the other hand, users of AI technologies will also be affected by this new regulation. The law is expected to improve transparency and accountability in the use of AI systems, which may increase public trust in these technologies. However, there may also be limitations on access to certain AI applications, especially those considered high-risk.

Challenges and opportunities of the artificial intelligence law

While the new AI law represents a significant step forward in terms of technology regulation, it also poses challenges and opportunities for all stakeholders. On the one hand, companies must adapt to the new requirements and ensure regulatory compliance. avoid possible sanctions. On the other hand, the law can also encourage innovation and the development of more ethical and responsible AI solutions, which benefits society as a whole.

In short, the new EU AI law represents a milestone This is an important step in the path toward ethical and responsible use of technology in the region. While challenges remain, this regulation provides a solid framework for regulating the development and use of AI, while protecting the rights of European citizens. With its entry into force expected in mid-2026, it is essential that all stakeholders prepare and adapt to the new requirements to ensure the safe and ethical use of AI in the European Union.